Hey, I'm Tom Worcester!
Hey, I'm Tom Worcester!
Hey, I'm Tom Worcester!
Hey, I'm Tom Worcester!

Hey, I'm Tom Worcester!

Thanks for stopping by my page! I'm a community builder, eCommerce founder, event host, and business writer documenting my journey of building new businesses through a mix of community & digital channels.

Companies I Operate

Lunchbox Packs | Hydration Bags, Fanny Packs for Festivals & Concerts

When you get your first lunchbox, you join a passionate community of experience oriented people.Whether you're spotting another lunchbox in a festival crowd, headed out on a hike, or going to the beach with friends, the lunchbox and the lunchbox fam have your back.

lunchboxpacks.com

Lunchbox Packs | Hydration Bags, Fanny Packs for Festivals & Concerts
Reading Rhythms

📚 A place to read and recharge.🤝 Meet other mindful people.👇Join and event near you below!

readingrhythms.co

Reading Rhythms

Advisory Co’s

Northbeam - The marketing intelligence platform for profitable growth.

Multi-touch attribution and media mix modeling for profitable growth, powered by industry-leading machine learning models. Discover how Northbeam can transform your marketing.

www.northbeam.io

Northbeam - The marketing intelligence platform for profitable growth.
Salvit Advisors - eCommerce Data, Profit & Growth Advisors | Drive More Profit Today

At Salvit Advisors, we help eCommerce brands make profitable decisions. Data-driven insights, clear prioritization, and focus on driving profitability. Operated by Jordan Salvit, exited DTC founder.

www.salvit.com

My Writing

How This Online Art Company Grew to 8-Figures in 3 Years By Tapping Engaged Creator Audiences

Monopoly. Muhammad Ali. Mat Fraser. Footlocker. AND1. NBA Legends. What do all of these iconic brands & personalities have in common? Or rather, what do all of these Ikonick names have in common? Ikonick , founded in 2016, sells high-quality canvas prints online, with free shipping baked into every order.

tomworcester.medium.com

How This Online Art Company Grew to 8-Figures in 3 Years By Tapping Engaged Creator Audiences
How 'Not Pot' Swept The Millennial Market by Building an Animated Universe

Only 2% of brands win organic social. This company's pioneering playbook demonstrates why. Set up a Shopify store, commission a few studio shots, get a few lifestyle images, run your first Facebook Ads campaign, and you're off to the races.

tomworcester.medium.com

How 'Not Pot' Swept The Millennial Market by Building an Animated Universe
Why DTC coffee brand 'Taika' prints a large phone number on every can of coffee they sell

Grab your snorkel - today we're taking a deep dive🐬 into why @taikacoffee prints a large phone number front and center on every can of coffee. Taika is a perfectly calibrated coffee in a can, balanced with adaptogens designed to keep you calm and clear throughout your workday.

tomworcester.medium.com

Why DTC coffee brand 'Taika' prints a large phone number on every can of coffee they sell

Social Media

I'm active on a handful of platforms. Follow me on your favorite one, and let's stay in touch!

🐦
twitter.com/tzwor
📲
instagram.com/realtomwor
📭
tomzworcester@gmail.com

FAQ

‣
Are you available to come on my show / outlet / interview?

If for Reading Rhythms, please send an inquiry to press@readingrhythms.com. Otherwise, please send me a note at tom@itsmylunchbox.com

‣
I’d like to work with you. Are you currently taking on advisory work?

Not at the moment.

‣
I see you’re a scout with Bain - Will you invest in my company?

I work with a number operator-angels that invest at the intersection of community tech, eCommerce tech, and direct-to-consumer brands. If you are pre-seed or seed, please reach out via LinkedIn or email. Our check sizes sit in the 50-250K range.

‣
What's the best way to introduce someone to you?
  1. I practice double opt-in intros, please check with me before introducing me to anyone.
  2. Contact me at tomzworcester@gmail.com

Designed by Lio.

Mesh gradient by LS Graphics.